Project Wakomo

This was a very design intensive turnkey project.  This project was more than a design project but a business project.  Starting from scratch I developed the logo and identity package.  I researched ecommerce solutions and tailored it to fit the needs of Wakomo.  The ecommerce store is built on Magento Commerce and the blog is built on WordPress and I skinned them to look indistinguishable for customers.  I also design printed instruction pieces and the e-mail newsletter.

I wanted the look of this company to mesh with the targeted demographics of Wakomo.  Wakomo is geared to design focused people that like to be trendsetters and fashion leaders.  I went with bold, solid colors with distinct separation between them.  I want to give credit where it’s due and TCHO was a big influence on my design.  I integrated some design elements directly from their site as well as created a more user friendly and traditional navigation for the products.  Check out TCHO here.

This page will be a work in progress as I continue to add more designs from Wakomo.

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